Introduction

AI has been taking over the world by storm. By now you’re probably familiar with AI and its capabilities. One of the things that is becoming more and more popular these days are AI Chatbots. They can be installed anywhere from a website or within social media platforms. Businesses these days are relying more and more on these types of tools to communicate with their customers on a daily basis. With AI chatbots businesses can have a support assistant or sales representative in the chat doing all the work for them which is crucial for any business especially online.

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Since there is a lot of demand for it, businesses are looking for a way to white label AI chatbots and resell them as their own or implement them into their own business. If you are an agency you are probably looking to create AI chatbots for your clients but you might not have the knowledge to code or create them from scratch. You are in luck because in today's blog article I will show you the best white label AI chatbot tools for your agency so that you can save more time and make more money by reselling these AI chatbots to your clients.

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What is a White Label Chatbot?

Alright, let’s start with the basics. What exactly is a white label chatbot? When I first heard the term, I was a bit confused too. But once I got a handle on it, I realised just how powerful these tools can be for an agency.

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A white label chatbot is essentially an AI-powered virtual assistant that can interact with users in a conversational manner. Think of it as a smart program that can answer questions, provide information, and even guide users through various processes, just like a human would. What makes it “white label” is the fact that it comes without any branding, allowing you to customize it with your own agency’s name, logo, and design elements. It’s like buying a plain white T-shirt and being able to print your own design on it.

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Here’s why white label chatbots are so awesome for agencies:

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Brand Consistency: Since you can customize the chatbot to match your brand, it maintains a consistent look and feel across all client interactions. This makes your agency look more professional and cohesive.

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Client Satisfaction: These chatbots can handle a multitude of tasks 24/7, ensuring that your clients’ customers always get timely responses. This can significantly improve customer satisfaction and engagement.

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Efficiency: Automating routine tasks like answering FAQs, booking appointments, or even collecting feedback means you and your team can focus on more strategic work. It’s like having an extra team member who never sleeps!

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Scalability: As your agency grows, so do the needs of your clients. White label chatbots can easily be scaled to handle increased interactions without requiring a proportional increase in staff. This means you can take on more clients and bigger projects without overextending your resources.

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Cost-Effective: Implementing a white label chatbot is often more affordable than developing one from scratch. Plus, the return on investment is typically high since they can enhance productivity and improve client relationships.

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In my experience, adding white label chatbots to my agency’s toolkit has been a game changer. It not only helps us stand out in a crowded market but also allows us to deliver superior service to our clients. If you’re looking to boost your agency’s efficiency and reputation, a white label chatbot is definitely worth considering. Let’s cover some of the best white label ai chatbot tools for your agency.

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1. Stammer AI

One of the platforms that I like to recommend to anyone that is starting out with white labelling AI chatbots is Stammer AI. This platform is so simple to use and it's easy to navigate through it in order to create your first white label AI chatbot. With this platform you can slap your own logo on top of it and create multiple different AI chatbots for different niches of the businesses that you’re working with. 

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How Agencies Can Leverage Stammer AI

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Expand Your Offerings

With Stammer.ai, you can expand your service portfolio to include AI chatbot development and management. This is a fantastic way to attract new clients and provide additional value to your existing ones. By offering these innovative solutions, you can position your agency as a leader in the digital space, helping businesses enhance their customer engagement strategies.

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Create Recurring Revenue Streams

One of the best aspects of reselling AI chatbots is the potential for recurring revenue. Offer subscription-based services, maintenance packages, and ongoing support to create steady income streams. This model not only ensures continuous revenue but also builds long-term relationships with your clients, making them more likely to stick with your agency.

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Differentiate Your Brand

Customization and branding options allow you to differentiate your agency from competitors. By offering tailored chatbot solutions that align with each client’s brand, you demonstrate a commitment to understanding and meeting their unique needs. This personalized approach can enhance your agency's reputation and attract more clients looking for bespoke digital solutions.

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Enhance Customer Engagement

AI chatbots created with Stammer.ai can significantly enhance customer engagement. They provide instant, accurate, and 24/7 support, addressing common queries and improving overall customer satisfaction. By helping your clients implement these chatbots, you can improve their customer relationships and drive business growth.

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Offer Cost-Effective Solutions

Developing chatbots from scratch can be expensive and time-consuming. Stammer.ai provides a cost-effective alternative, enabling you to deploy chatbots quickly and efficiently. This reduces development costs and shortens the time to market, allowing you to deliver high-quality solutions faster.

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Stammer AI Features

Stammer.ai offers a ton of useful features. I highlighted some of my favorite features and their benefits as well below. You can do a lot with Stammer.ai but only if you know how to use the tool properly.

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User-Friendly Interface

The first thing you'll notice about Stammer.ai is how incredibly user-friendly it is. You don't need to be a tech wizard to get started. The platform's design is intuitive, which means you can dive right in without a steep learning curve. Whether you're creating a chatbot for a small retail business or a large corporation, the drag-and-drop builder makes the whole process straightforward. It’s all about making things easy and efficient, so you can focus on tailoring the chatbot to meet your clients’ specific needs.

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Natural Language Processing (NLP)

Stammer.ai is powered by advanced Natural Language Processing (NLP) technology. This is a fancy way of saying that the chatbots can understand and respond to human language in a way that feels natural. The chatbots can recognize the context and intent behind customer inquiries, providing accurate and relevant responses. This feature is key to creating a chatbot that feels more like a helpful assistant than a robotic responder. It’s all about enhancing the user experience and making interactions smoother and more engaging.

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Multichannel Support

In today's digital world, customers interact with businesses across multiple platforms. Stammer.ai shines here by offering multichannel support. You can deploy the chatbots on websites, social media, messaging apps, and more. This means you can meet your customers wherever they are, providing consistent and effective support across all touchpoints. It's a great way to ensure that your clients are always available for their customers, no matter which platform they're using.

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Customization and Branding

One of the standout features of Stammer.ai is its customization capabilities. As a whitelabel solution, you can fully customize and brand the chatbots to match your clients’ identities. This means adding logos, choosing color schemes, and setting the conversational tone to align perfectly with the brand. Each chatbot can be uniquely tailored, making them look like they were developed in-house. This level of personalization is crucial for maintaining brand consistency and creating a cohesive customer experience.

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Analytics and Reporting

Understanding how your chatbots are performing is crucial, and Stammer.ai offers robust analytics and reporting tools. You can track user interactions, conversation patterns, and overall performance metrics. These insights are invaluable for optimizing the chatbots and ensuring they meet your clients’ goals. Detailed reports can show the value of the chatbot to your clients, helping you justify the investment and demonstrate the impact on their business.

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Integration Capabilities

Stammer.ai is designed to work seamlessly with your existing systems. Whether you need to connect it to a CRM, marketing automation tools, or e-commerce platforms, the integration capabilities are extensive. This flexibility allows you to enhance your current operations without having to overhaul your entire tech stack. It’s about making everything work together smoothly to provide a better experience for both you and your clients.

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Scalability

As your clients’ businesses grow, their needs will evolve. Stammer.ai is built to scale with them. You can manage multiple chatbots across various industries and use cases, ensuring that you can support businesses of all sizes. This scalability is crucial for agencies that want to offer flexible and adaptable solutions. Whether you're working with startups or large enterprises, Stammer.ai can handle the load without compromising on performance.

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Stammer AI Setup

Now that we covered pretty much everything about Stammer.ai let’s explore how to set up your first AI chatbot within Stammer.ai. We will cover the most important parts from creating your first AI chatbot to prompting it and testing it out.

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Step 1: Logging In Stammer AI

Once you login into Stammer.ai the first thing you need to do is to click on “Chatbot” and then “Create a New Chatbot''. From here you will land on the page where you will be able to set up your first ai chatbot.

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Step 2: Configuring Your Chatbot

Next step is to name your bot, add a display name, set up an initial message and most importantly set up a “system prompt” which is the main prompt that will be the main factor of your chatbot's performance. So make sure to write a very detailed prompt in that box to make sure your bot is performing and answering questions correctly.

Before creating your bot you can visit the advanced settings that can be found at the bottom of the same page where you’re configuring your chatbots. Here you can dive deep into other important settings. If you want to get the most out of the chatbots in Stammer.ai make sure to set your temperature a bit higher and your model version to the newest open ai model. Once you’re done you can click on “Create Chatbot”.

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Step 3: Testing Out Your AI Chatbot

Once you’re all done with configurations go to “chatbot” and then click on “my chatbots”. Here you will be able to visit your newly created chatbot by clicking the eye icon on the chatbot as you can see in the image above.

Here you can test your ai chatbot, personalize it’s appearance and also copy the embed link if you want to put it somewhere on your website. Make sure to test out your chatbot by talking directly with it through the chatbot chat box. As you can see on each response you can click manually to train a better response in case you don’t like the current response.

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There are a lot more personalization settings such as integrations, knowledge base and updates that you can go through and dive even deeper into the prompting of the chatbot. Stammer.ai really offers a lot when it comes to the creation of whitelabel ai chatbots.

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Stammer AI Pricing

Stammer.ai Pricing Plans

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1. Startup Plan - $197 per month

The Startup Plan is perfect for agencies just getting started. For $197 a month, you get access to:

• White Label Dashboard + API
• 5+ AI Agents
• 5 Sub-Accounts
• 5,000 Message Credits per month
• White Label Free Trials and Documentation
• VIP Onboarding

This plan is ideal for agencies that are new to AI chatbots but want robust features to offer their clients right out of the gate.

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2. Agency Plan - $497 per month

For growing agencies with an established client base, the Agency Plan offers a great balance of features and scalability at $497 a month. This plan includes:

• White Label Dashboard + API
• 30+ AI Agents
• 30 Sub-Accounts
• 30,000 Message Credits per month
• White Label Free Trials and Documentation
• VIP Onboarding

This plan allows agencies to handle more clients and create more customized chatbots to suit various business needs.

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3. Full SaaS Mode - $997 per month

For agencies looking to scale quickly and manage a large number of clients, the Full SaaS Mode is priced at $997 a month and provides:

• White Label Dashboard + API
• 100+ AI Agents
• Unlimited Sub-Accounts
• 100,000 Message Credits per month
• White Label Free Trials and Documentation
• VIP Onboarding

This plan is designed for agencies that need the capacity to deploy numerous AI chatbots across multiple businesses, ensuring they can meet the demands of their clients.

Additional Benefits

Regardless of the plan you choose, Stammer.ai supports full white labeling, meaning you can rebrand the platform with your logo and custom domain, making it look like your own SaaS. You also have access to a custom knowledge base, an AI appointment scheduler, conversational lead generation, and a white label API.

Moreover, they offer a 50% discount when you purchase a quarterly plan, which can significantly reduce costs as you scale your AI chatbot services.

2. SiteGPT

Next up on this list is another great pick in my opinion and it’s called SiteGPT. This tool allows you to create chatbots for any niche out there. 

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SiteGPT Features

SiteGPT offers some really specific features. It’s a bit different from other white label tools because they offer very flexible features that allow you to use ai chatbots in a few different ways which is something not a lot of tools offer. 

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1. Easy Chatbot Creation

SiteGPT simplifies the process of building AI chatbots with its user-friendly, no-code interface. You can create a chatbot tailored to your needs in just a few steps, making it accessible for users with no technical background.

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2. Custom Training with Website Data

You can train your chatbot using specific web pages from your site. This ensures that the chatbot has precise and relevant information, providing accurate responses to user queries. Additionally, you can upload up to 1000 files (PDFs, Word documents, etc.) to further train the bot, allowing it to handle detailed and specific customer questions effectively.

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3. Multi-Channel Deployment

SiteGPT chatbots can be deployed across multiple platforms, including websites, Facebook Messenger, WhatsApp, and other messaging apps. This multi-channel support ensures that your customers can engage with the chatbot on their preferred platform, enhancing customer accessibility and engagement.

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4. Scalability

The platform supports multiple chatbots and large volumes of interactions, making it suitable for both small businesses and large enterprises. Whether you need a single chatbot or several for different functions or websites, SiteGPT can handle it.

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5. Advanced Analytics and Reporting

SiteGPT provides in-depth analytics, allowing you to track user interactions, understand customer behavior, and measure chatbot performance. These insights are crucial for continuously improving the chatbot’s effectiveness and ensuring it meets business goals.

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6. Seamless Integrations

SiteGPT offers robust integration capabilities with existing business systems like CRM, helpdesk software, and other essential tools. This ensures that your chatbot can leverage existing data and workflows, providing a cohesive customer support experience.

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7. Customization and Branding

You can fully customize your chatbot to match your brand’s look and feel. This includes using your own domain for embed scripts, customizing the chatbot’s appearance, and removing SiteGPT branding for a seamless brand experience.

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8. Enhanced Customer Support

The chatbot can handle common inquiries, provide instant responses, and operate 24/7, ensuring customers always get the help they need. This reduces the load on your human support team and increases overall customer satisfaction.

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9. API and Webhook Support

For businesses requiring advanced functionality, SiteGPT offers API access and webhook support. This allows for deep customization and the creation of complex workflows that can automate a variety of tasks.

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SiteGPT Setup

Setting up an AI chatbot within SiteGPT is extremely easy. I thought Stammer AI had a really simple UI but this UI is just plain and so simple so anyone can get started with creating their first AI chatbot. SiteGPT also offers a pretty well organized structure and interface so that you can manage your chats within the platform. The best part is that you can import txt file of a prompt within this platform (if you already have it ready, if not don’t worry).

Step 1: Pick Your Data Type

• Click “Create New Chatbot” to start.
• Choose what type of information you want to use: website URLs, single links, or sitemap data.

Step 2: Using Website URLs

• Copy the website's address.
• Paste it in the “Website URL” section and click “Fetch Links.”
• Pick the links you want your chatbot to learn from.

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Step 3: Using Single Links

• If you need info from a specific page, choose “Single Link.”
• Paste the link and click “Fetch Links.”

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Step 4: Using Sitemap Data

• Add “/sitemap.xml” at the end of any website’s address.
• Press Enter to see all the links on that website.

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Step 5: Training Your Chatbot

• After selecting your data sources, click “Next.”
• This trains your chatbot using the information you provided.

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Step 6: Add Bot Details

• Name your chatbot and set a welcome message.
• Customize its look and click “Create Chatbot.”

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Step 7: Add More Knowledge

• You can keep adding links, files, or text to make your chatbot smarter.

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Step 8: Retrain Your Chatbot

• If the information changes, click “Retrain” to update your chatbot.

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Step 9: Test Your Chatbot

• Ask it questions to see how well it responds based on the info you gave.

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Step 10: Explore More Features

• Check out additional settings in SiteGPT to improve your chatbot.

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SiteGPT Pricing Plans

SiteGPT pricing structure accommodates businesses at various stages of growth. Let’s take a closer look at the features each plan offers. SiteGPT offers a lot more integrations than Stammer AI and has personalized onboarding support. With that it also offers pretty fast support.

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Starter Plan - $49 per month

• 1 chatbot
• Up to 4k messages per month
• Up to 200 training web pages
• 10 file uploads (up to 10 MB per file)

This plan is perfect if you’re just starting out and need to build a basic chatbot to handle customer inquiries. You get enough flexibility to train the chatbot with up to 200 web pages and upload up to 10 files, which can be incredibly useful if your business documentation or FAQs are stored in files like PDFs or Word documents.

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Growth Plan - $99 per month

• 2 chatbots
• Up to 10k messages per month
• Up to 2,000 training web pages
• 100 file uploads (up to 10 MB per file)
• Unlimited integrations
• 4 members
• API Access

The Growth Plan is designed for growing businesses. It allows you to manage two chatbots, which is great if you’re running multiple websites or need different chatbots for different parts of your site. The inclusion of API access and unlimited integrations means you can easily connect SiteGPT with your existing tools and platforms.

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Scale Plan - $399 per month

• 5 chatbots
• Up to 40k messages per month
• Up to 10,000 training web pages
• 500 file uploads (up to 10 MB per file)
• Unlimited integrations
• 10 members
• API Access
• Webhook support

For larger businesses or agencies managing multiple clients, the Scale Plan offers extensive capabilities. With support for up to 40k messages per month and 10,000 training pages, you can ensure that your chatbots are well-trained and responsive. Webhook support also adds another layer of integration capabilities, making it easier to automate workflows and connect with various systems.

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Enterprise Plan - Starts at $999 per month

• Unlimited chatbots
• Unlimited messages per month
• Up to 100,000 training web pages
• 1000 file uploads (up to 10 MB per file)
• Unlimited integrations
• Unlimited members
• API Access
• Webhook support
• Use your own domain for embed scripts
• Priority support
• Custom integrations

The Enterprise Plan is tailored for large enterprises that need the ultimate flexibility and support. With unlimited chatbots and messages, you can scale your operations without worrying about hitting any limits. Custom integrations and priority support ensure that your specific needs are met promptly.

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Additional Add-ons

• Remove SiteGPT Branding: +$50 per month
• Extra 5k Messages: +$50 per month

These add-ons provide extra customization and scalability options, making it easy to tailor the service to your exact needs.

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SiteGPT Benefits

SiteGPT is an excellent choice for creating AI chatbots due to its user-friendly interface and versatile data integration. You can easily train your chatbot using website URLs, specific links, or sitemap data, making it highly informative and responsive. Customization options allow you to tailor the chatbot’s name, welcome message, and appearance to fit your brand perfectly.

Additionally, SiteGPT’s scalability makes it suitable for both small businesses and large enterprises. The platform is designed to grow with your needs, ensuring your chatbot can handle increasing volumes of interactions and data. This flexibility ensures long-term usability and effectiveness for various business sizes and requirements.

3. WotNot

Another great tool on this list is called WotNot, this tool has a lot to offer. It allows businesses to create, deploy, and manage chatbots without any coding knowledge. The platform supports various use cases including customer support, lead generation, and appointment scheduling, making it versatile for different industries. Additionally, WotNot offers a very detailed analytics and integration capabilities, ensuring that businesses can optimize their chatbot performance and seamlessly connect with existing systems.

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WotNot Features

Although WotNot is a bit more complicated when it comes to creating ai chatbots it’s still a really good platform to take a look at if you want to build ai chatbots with no code. Their AI platform offers a lot of features that are useful for your agency and business. Let’s break down some of my favorite features from WotNot.

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No-Code Bot Builder

Creating a chatbot with WotNot is easy but demands some skills and know-how before you get started. The no-code bot builder uses a drag-and-drop interface, so I didn't need any coding skills to build a functional and engaging chatbot. This made the whole process quick and straightforward with a small learning curve.

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Omnichannel Support

WotNot supports deployment across various platforms like websites, Facebook, and WhatsApp. This feature allowed me to reach customers on their preferred channels, enhancing accessibility and engagement.

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Lead Generation

One of the standout features for me was the lead generation capability. The chatbot automatically collects and qualifies leads, which significantly improved my conversion rates. It was like having a virtual assistant working 24/7 to gather potential clients.

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Appointment Scheduling

The appointment scheduling feature was another highlight. Customers could easily book appointments directly through the chatbot, streamlining the process and reducing the back-and-forth typically involved in scheduling.

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Analytics and Reporting

WotNot provides detailed analytics and reporting. I could track chatbot performance, user interactions, and conversion metrics, which helped me understand the effectiveness of my chatbot and identify areas for improvement.

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Integration

Integration with CRM and other business tools was seamless. WotNot connected effortlessly with my existing systems, ensuring that all the data collected by the chatbot was automatically updated in my CRM. This integration made my workflow smoother and more efficient.

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WotNot Setup

When it comes to the setup, WotNot has a pretty simple setup. When you’re first time signing up to WotNot they will immediately ask you about your industry. By choosing an industry your workspace will be ready to create an AI chatbot within that specific industry which will save you a lot of time on creation of your AI chatbot. Additionally if you want you can book a 1:1 demo call with WotNot support to see how to create a bot from scratch.

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Step 1: Logging in WotNot

Once you login into WotNot for the first time you will see the dashboard. Feel free to search for a solution for your AI chatbot. WotNot offers a lot of pre-made templates based on your industry as you can see with the filters on the side.

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Step 2: Building Your AI Chatbot

If you want to start building your bot from scratch you can simply click on the left “workflow” icon to get started. From there you can simply click on the blue button that says “Build a bot” and that will redirect you to the workflows page where you will be able to use drag and drop elements to build your first bot.

Once you click on that blue button WotNot will ask you where would you like to deploy your bot, there are 4 options:

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• Facebook
• WhatsApp
• SMS
• Website

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This will depend entirely up to you and your business and what you’re trying to do so choose exactly what you need for your business. I will choose the web option for now.

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Note: You will most likely be prompted back to the front page with templates, if you just click the “template” or simply go to a blue button in the corner that says “build from scratch”. This will allow you to build your bot from scratch.

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Step 3: Setting Up Bot Triggers

The first thing you need to set up is the “trigger”. What event will trigger your bot? Think about it and click on the trigger box. From here you can select a couple of things such as url for example, whenever someone visits a specific url it can trigger your bot.

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Next step is to click on the blue + icon below that box and select the next event that will happen after the trigger.

As you can see on the image above you can select a lot of different events. Sending a message is the most popular one so we will select that one here. 

The next step is to configure the message for our bot. What message will the bot send? That is the final step here to create this simple AI chatbot. Once we have that we can simply click on deploy to test it out. Alternatively you can click on test the bot to test it out however I personally like to just go and test it like this.

Once you are done with publishing the bot you will need to still go back to the bot builder by clicking that icon on the left and turn it on. From here you can also click the three dots menu to copy the embed code from your bot in order to add it to your website since this is a website type bot.

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That’s how simple it is to create an AI chatbot within WotNot. This platform is a bit more complicated but it should be fairly simple for most people out there. I would still recommend Stammer AI or SiteGPT if you want to keep it simple for yourself.

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WotNot Pricing

When it comes to pricing on this platform, it’s fair. I really like the fact that you can get started for $0 and test out how the platform works which is really cool to see. Pricing might look steep at the start but offers a lot of great features. Let’s break down the entire pricing of WotNot here.

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Free Plan

When I first tried WotNot, I started with the Free Plan, which costs $0 per month. This plan includes the no-code chatbot builder, pre-made chatbot templates, and access to helpful articles. It was a great way to get familiar with the platform without any initial investment.

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Starter Plan - $99/month

Once I got comfortable, I upgraded to the Starter Plan for $99 per month. This plan added AI Studio for GPT chatbots, outbound bots, Zapier integration, basic integrations, and ticketing support. It was perfect for scaling my chatbot capabilities.

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Premium Plan - $299/month

For even more features, the Premium Plan at $299 per month was the next step. It includes everything in the Starter Plan plus live chat, HTTP requests, dynamic data, webhooks, advanced integrations, customization options for the chat widget, and an account manager. I found the onboarding support very helpful.

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Ultimate Plan - $899/month

For large-scale needs, the Ultimate Plan costs $899 per month. It includes all Premium features along with professional services, custom integrations, an InfoSec and legal review, a dedicated Slack channel, priority support, increased chat limits, account optimization, feature prioritization, custom data retention, and proof-of-concept development. This plan is ideal for businesses requiring extensive customization and top-tier support.

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Enterprise Plan - Custom Pricing

For businesses with specific needs, the Enterprise Plan offers custom pricing. It includes audit logs, SSO integration, workspaces, a custom dashboard, on-premises installation, and HIPAA compliance. This plan provides a tailored solution for enterprise-level requirements.

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What to Choose For Your Business?

All of these platforms offer something unique, some platforms are easier to use while others offer advanced features at a higher price. You might be wondering which platform is better for your type of business? Well let’s cover that exactly here.

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Stammer.ai

• Best For: Businesses needing advanced NLP capabilities and multi-channel support.
• Features: Strong natural language processing, detailed analytics, integration with existing systems, and scalability for large enterprises.

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SiteGPT

• Best For: Those looking for an easy-to-use platform with versatile data integration.
• Features: No-code bot builder, customizable chatbots, multi-channel deployment, and strong analytics for continuous improvement.

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WotNot

• Best For: Businesses seeking a robust, scalable solution with comprehensive customization.
• Features: No-code builder, omnichannel support, lead generation, appointment scheduling, extensive integrations, and detailed analytics.

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Recommendation

• For Beginners: Start with SiteGPT due to its user-friendly interface and versatility.
• For Growing Businesses: Consider Stammer.ai for its advanced NLP and multi-channel support.
• For Large Enterprises: WotNot offers extensive features and customization, ideal for scaling.

Each platform has unique strengths, so the best choice depends on your specific business requirements and growth stage.

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Final Thoughts

From my experience, finding the right AI chatbot tool can make a big difference for your agency. Tools like Stammer.ai, SiteGPT, and WotNot offer great features that help automate customer service, gather leads, and streamline tasks. They’re easy to use, customizable, and scalable, which means you can grow your services as your business expands. By using one of these tools, you can improve customer interactions and boost your agency’s reputation. In the end it will depend entirely upon you and your business what tool will be the best bet for you. If you’re looking for more content similar to this feel free to check out our blog for more marketing content.